September 23, 2009
Tidbits Managing editor Jeff Carlson and daughter as snow leopards. Photo by Tidbits.
Doug MacLean, staff writer at Tidbits – “ Mac News for the rest of us” has written a great piece on how Apple and MAC OS X Snow Leopard users can help the endangered snow leopards that the OS was named after. A whole bunch of ideas for the company, retailers and users.
He also shows how Pacific Life supports its brand icon the humpback whale. Its a really motivating article. I’m sure it’ll do a lot to get people learning about the challenges facing the cat and perhaps even taking action. Well done Doug and also Tibits managing editor Jeff Carlson for joining snow leopards at Woodland Park Zoo.
September 20, 2009
Apple Mac OS X Snow Leopard
Apple Mac OS X Snow Leopard sweeps the world!
OS X users visiting this blog will be interested to learn why the snow leopard in the wild is a unique and endangered animal. (Find out why.)
We hope that Apple Mac OS X Snow Leopard users who care about nature take time to learn about the real wild snow leopard and support one of the several conservation groups working to save this cat from extinction in the wild.
Get your RSS feed now by clicking in the box on the right.
Saving this flagship species will help save many other species sharing its habitat in some of the world’s most remote regions.
“This is a boon for wild snow leopards,” says Brad Rutherford, Executive Director of the Snow Leopard Trust, “Apple is helping to show the world the beauty and majesty of this rare creature.”
And the good news keeps coming with many Apple retailers in the US and other countries making donations and supporting the Snow Leopard Trust (Seattle) in different ways. Apparently hundreds of retailers will be involved. Well done Apple retailers!! More info on how Apple Mac OS X Snow Leopard is helping the Trust here.
August 13, 2009
Mac OS X Snow Leopard
The buzz about the plight of the real snow leopard finally seems to be getting some traction in the Apple Mac community as the launch of the Snow Leopard operating system approaches. The Snow Leopard Trust in Seattle has announced that Apple has invited their Executive Director, Brad Rutherford to do a talk at Apple headquarters about the Trust’s snow leopard conservation programs. Also, Orjan, the Swedish PhD student working on the Trust’s Mongolia research project will be participating in an Apple event in Sweden soon. Good on you, Apple!
May 7, 2009
Garry Barker "The Age" newspaper on Snow Leopard O/S
We’ve all known for some time that Apple’s soon to be released operating system is named Snow Leopard (aka Mac OS X 10.6). And why not? I can see that the company and the product would like to be associated with a species that is hardy, built for incredible performance, speed, agility and astounding endurance in harsh environments.
But as Garry Barker The (Melbourne) Age’s Apple guru, pointed out today there is also the flip side to this story and perhaps Apple can help make history here.
Barker says – “… we should observe that an irony under the excitement about Apple’s Snow Leopard is that the real, furry cats are on the endangered list. Perhaps a dollar or two of the OS’s price could be donated to help save one of the more beautiful species on earth.”
Good on you Garry, for pointing that out. So how about it, Apple? A couple of dollars to the Snow Leopard Trust and the Snow Leopard Conservancy could make a HUGE difference to the future of this species and the people that share its harsh habitat, a difference that can mean life or death for both.