Raising our glasses to snow leopards

July 23, 2009
Snow Leopard Vodka

Snow Leopard Vodka

Amazing how many different ways there are to help in the conservation of our beautiful wild snow leopards. Here’s another one. Glasgow whisky maker, Whyte and Mackay has committed to a conservation partnership to support the Snow Leopard Trust by donating 15% from profits of sales of their new Snow Leopard vodka.

The money will support a couple of projects in Kyrgyzstan and Mongolia both of which  help educate local communities on their region’s fragile ecosystems. The aim of the community education is to inform children and adult villagers on how to protect the snow leopard as well as teaching new enterprises to enable them to earn more income.

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